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KOL Practice Guide: How to Expand Your Audience on Social networks?

20 suggestions for becoming a big V.

Author: katexbt, Encrypted KOL

Compiled by: Felix, PANews

Perhaps many people want to become KOL and have their own fan base in the crypto field. This article aims to share how to increase fan base (on the X platform, but also on most other online platforms).

Entry requirements:

  • Must have a certain degree of love for writing and reading
  • Good English level. Even if you don’t have it, doing this will help improve your English level (which will be of great benefit in the future)
  • Buy X Premium (no need for Premium+)
  • Having fun is the most important thing. If it’s not fun to do, it may not be for you.

1. Select primary and secondary areas. Actively respond to questions in this field KOL。Replying and getting good feedback in replies are based on 0 to 1000 the key.

In addition to the realm of encryption, there must be something you are interested in, so pay attention to these accounts.

It can be electronic cars, modern movies, retro movies, comics, culture and politics of another country, retro technology, art, 3D art, classical art, programming, AI programming electronics/accessories, etc.

You should get involved in these market segments, pay attention to opinion leaders in these market segments, and respond actively to them.

Identify the main characters: Who are the opinion leaders and why are they popular?

The main account to focus on should be in the crypto space, set notifications for all these mainstream accounts and be prepared to respond immediately.

Reason: You need to maintain a good relationship with opinion leaders in these areas and get them to pay attention to you so the algorithm will prioritize you. You may be interested in things other than encryption, and focusing on secondary areas can help distract attention from encrypted tweets.

2. build meme folder/picture folder

KOL修练指南:如何在社交网络上扩大受众?

Never use GIFs on Twitter, they are cliché and platform X algorithms don’t prioritize them over your own images.

This is very simple. Download some popular ones, or download whatever you see is interesting to get into the habit. If you can create it yourself, it will be a lot of points, but if your account is small, it may be stolen and forwarded by others.

3. Be sure to check out recent releases. Pay attention to the top news and be present as soon as possible. Post first, make it interesting, and then ask questions.

Time is of the essence. For example, one of my most successful tweets last week was to copy 4 screenshots of an article about the Hayden/Meteora team from SolanaFloor. Except for saving 4 photos and attaching an interesting comment, I did nothing but earn 200 kaito Yaps points.

Although I’m not proud of it, it does work.

This type of content, called “inflammatory content,” cannot be the main content of the account, but can be used as a supplement to tweets and style. All successful CT people do this, even Musk.

KOL修练指南:如何在社交网络上扩大受众?

80% Time should be enthusiastic, active and independent. in addition 20% Be real, cold, a little negative, like a liar

4. Try not to write more than one block 2 sentences

For example:

  • This is a great example
  • A long sentence
  • Occupying more space on users ‘mobile phones and tablets
  • So they had to spend more time
  • They use their fingers to browse your posts on their mobile phones
  • But don’t be annoying.

Don’t overdo it, of course, but on Twitter, you should write more paragraphs in a complete block. If there are 5 sentences in a paragraph, I will consider how to divide it into 2×2 paragraphs to take up more space so that users are more likely to interact.

5. In most cases, responding with a good picture is better than just text

Although it is a rumor, it is true. It’s important not to write a long piece of text/article without a good meme picture.

6. Interact with others often and respond immediately when they respond, but make sure the quality of the account is higher than yours (don’t waste time replying to accounts that only have 50 and are likely to be robots).

7. Pay attention to those who are active 2-1 Thousands of fan accounts

Most of these people are online. They like to chat. You can talk to them about a lot of things and learn from them. Never bore them or feel like they have ulterior motives.

8. Reddit Screenshots and other types of anger baits and comments work well

Reddit is like a parallel CT, where you find some insights and provide a scathing comment or two on screenshots of the insights to see if people respond. There are usually a lot of interesting things happening, dig deeper, don’t be afraid, and try it once in a while.

KOL修练指南:如何在社交网络上扩大受众?

9. Don’t reply more than 12 Hours (even 4 Hours) of posts, because users ‘attention has shifted to other tweets, don’t expect others to pay attention to your replies, because you are just a small account and the number of tweets views will drop significantly after 2 hours.

If it is recent, it is worth a comment/reply.

10. Don’t reply unless you absolutely need to/Add any hyperlinks to the post(Even if you are the author of the original post, just turn it into a long tweet). The algorithm obviously doesn’t like this and will significantly lower the priority.

11. Everyone likes original content or stolen from other websites that hasn’t been available yet. X content posted on the.

12. The writing should be good, the thinking should be consistent, and not too verbose–Users don’t have time to read too much.

This is why segmentation is needed, and why simple ideas are more popular.

13. Focus on people who are good at lengthy analysis, and then spend hours back reading each post.

Find every word you find difficult to understand and increase your vocabulary. Understand the message conveyed and always think:

  • “What made this person famous on CT?”
  • “How can I copy this and steal/borrow some aura?”

14. There is an unforgettable name on Twitter,Avoid using any basic names, eth names, sol names, tags and emojis in your name that all indicate loyalty to agreements that may not appear again for 2 months.

These are terrible, meaningless, and not many people own them. In addition, you may never want to play any role in a project in the crypto space, because the popularity of the project may fade quickly, and there is no reason to build your brand around something that could go bad quickly. Although.hl .eth .sol are great now, do you still remember Harmony’s.one? Make your own brand.

15. Avoid cursing/Too much cursing, the algorithm is annoying

Never argue with people over long tweets and replies, respect others, and every time you get into a heated abusive argument, pretend that you are being punished financially, when you are.

16. Let people remember you visually through your writing style, topics covered, profile picture covers, etc.

Be styled so that users can tell that this is a post from you within 3 seconds after seeing the thumbnail.

This is an iterative process, and it may take you up to a year to find the style that suits you and get the most attention.

17. In the followers super 4-5k Before, don’t write a project in your profile/exchange/Add links to anything.

Even if you have twice that number, your reach is still small, and even if half of them sign up (and they won’t), you won’t be able to make money from your small number of followers.

Try building a website or telegram/sub-stack or something in case you get banned/blocked, with a different writing form for people to read.

18. When you talk about a topic/airdrop/Chain time, at the end Tag the most powerful person is, they are likely to respond, which is a good basis.

Focus on market segments and chains that don’t have much attention because the communities there are close relationships.

19. This is a job you need to enjoy, and check in every day. If you don’t like writing about encryption, write something else and reply to something else. Just find something you like.

20.Be sincere. Be yourself.

Don’t be afraid to let others know what you are experiencing, and what you really think and behave (only to a certain extent, of course).

The “Internet celebrity economy” in 2025 is based on one thing-sincerity. You can be really crazy, you can face mistakes sincerely, you can change and “beautify” your content, your image, everything about you. But users (especially those with some experience) can always tell who is sincere and who is just constantly using bait, no actionable advice, and faking portfolio/income statements to attract attention.

You can also notice this trend on other platforms, such as Instagram, Little Red Book, and YouTube.

KOL修练指南:如何在社交网络上扩大受众?

The era of “I am happy every day, smiling, my life is great, and I want to share it all with you” is over.

After 2025, content creators must be honest, knowledgeable, and tell interesting stories, and algorithms will give priority to this.

No one wants an expert (because there is no real way to tell who is and who is not), and no one wants a perfect image (because no one is perfect).

Everyone wants something related to it, raw, amateur, flawed content-just like all of us.

Related reading: To the Web3 team: KOL marketing is a “double-edged sword”. How to use it correctly?

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