Follow Jack Tan into the vision of WOO Super App and his ideal financial world.

Written by: Deep Trend TechFlow

When bear market institutions and retail investors retreated one after another, two traders from Carnegie Mellon used their own funds to build a top ten quantitative fund in Binance, but turned around and opened the core strategy to all retail investors.

From Kronos Research to WOO, he is outlining an ambitious blueprint for the crypto world

He is the subject of our exclusive interview today: Jack Tan, co-founder and CEO of WOO.

Regarding the positioning of WOO, he believes that WOO is a decentralized CME and hopes to provide everyone with a fair and interesting trading environment.

“99% of AI trading narratives are false propositions. He said: The real trump card is to build an AI with extreme personalization-it will predict risks earlier than you do and understand how to capture profits better than VC.” rdquo;

Faced with industry questioning about “on-chain PVP” and “VC coin short selling trend”, he bluntly said: The market will always evolve on its own, but value will eventually return.

In this issue, let’s follow Jack Tan’s sharing and enter the vision of the WOO Super App and his ideal financial world.

Entering WOO, a new financial world

Shenchao TechFlow: I am very happy to have the opportunity to have an in-depth exchange with you. First of all, please introduce yourself.

Jack Tan：

Hello everyone, I am Jack Tan, co-founder and CEO of WOO. I am very happy to have this opportunity to have in-depth exchanges with you.

I have 10 years of experience in traditional finance and am familiar with all aspects. Mark Pimentel, another founder of WOO, is a classmate of mine at Carnegie Mellon University. He hopes to use blockchain technology to create a decentralized CME that allows everyone to conduct credible and creative transactions. I thought this was difficult to achieve in traditional finance, so I chose cryptocurrency.

Due to the bear market funding difficulties at the time, we used our own funds to create Kronos Research. About a year later, Kronos Research ranked among the top 10 in Binance’s trading volume until now.

After profits stabilize, I want to turn our strategy into a platform where everyone can participate. At first we provided liquidity to small exchanges, but when they had their own liquidity, they often abandoned us, which prompted us to realize the need to provide a complete service. The idea of WOO came into being.

We want to use WOO to demonstrate our ideal security, the best user experience and transparent transaction methods. Now, WOO has launched CEX and DEX, which support spot and contract trading, as well as a variety of products.

Shenchao TechFlow: You said that WOO’s vision is to become a decentralized CME. How far do you think WOO is from this goal?

Jack Tan：

Frankly speaking, decentralizing CME requires the efforts of many parties. For example, Orderly is now providing liquidity for derivatives, and users can directly provide funds to their vaults and form their own contracts. This is actually the prototype of decentralized CME, but the extent to which it can be achieved still depends on supervision. However, if there are no restrictions on tokens like pump.fun, liquidity will be too scattered and the user experience will be poor.

Overall, the framework is now in shape, but the details have yet to be determined. I think we will see a variety of products this year, and WOO’s role is to support these products as an ecosystem.

Shenchao TechFlow: Because you come from traditional finance and WOO’s vision is to be a decentralized CME, will you refer more to traditional finance in the process of building WOO?

Jack Tan：

No, our primary consideration is the needs of our users.

From our perspective, if a user wants to trade a token, there may be several different modes: small Tokens, we will route the user to the corresponding DeFi contract; for example, Bitcoin, Ethereum, etc., it will be supported by market makers; in addition, there is also the use of Vault. These are all different.

For users, they don’t care about this. As long as they can buy the currency they want to trade, users will think this is a good product. What WOO needs to do is to package the complex system behind it into the simplest way to present it to users.

Shenchao TechFlow: As a big brand, WOO has many segmented products, including WOO X, WOOFi,WOO STAKE Wait. How did you plan WOO’s product matrix? How does WOO, the largest brand, define it?

Jack Tan：

The direction of our efforts is to turn these different products into a Super App.

These products emerged because we had various ideas and different teams doing different things before. But then you have to find which apps are useful to users and what features users like, and put them in a super app. If users could still feel that these features were developed by different teams, we would have failed.

From a product perspective, WOOX is CEX, WOOFI is DEX, Kronos Research provides market-making services, and partner Orderly promotes liquidity. Kronos Research used to provide about 100% liquidity, but now it has less than 50%. We have opened up the market and introduced other market makers such as Wintermute.

But in fact, the core idea is still: focus on user needs.

Deep into the WOO vision, why we succeed

Shenchao TechFlow: You just mentioned that Kronos Research’s trading volume still remains among the top ten levels of Binance, but the market is more concerned about your core products WOOX and WOOFi. Can you share the rankings of these two products or user data?

Jack Tan：

I don’t pay attention to rankings because the cryptocurrency market is too volatile.

But at the data level, WOOX’s average daily transaction volume in the last quarter was US$500 million-US$600 million, while WOOFi’s was US$100 million. However, as the cycle of bulls and bears changes, this data still has great volatility. If we want the data to be stable, we may need to introduce some less volatile commodities like stocks.

Deep Trend TechFlow: I want to ask an in-depth question, because WOO has a lot of different products, so you may face competitors from different tracks. Where is the competitiveness of WOO X and WOOFI reflected in their respective tracks?

Jack Tan：

We are research-driven. We have neutral and high-quality research reports that new Crypto users can quickly capture current market trends. We treat all chains and tracks equally, and we will tell users whenever opportunities arise.

We’re also investing AI。In addition to saving memories and providing ideas, AI can also provide extreme personalization. For example, some people only need a chatbot and don’t want to face a lengthy order book; while some people like to find detailed information through AI, they will make judgments together with AI.

I feel that this is a new direction and the general trend of personal finance in the future, and WOO is developing in this direction.

Deep Trend TechFlow: WOO is now deployed in EVM Generally, are you considering deploying to other chains in the future?

Jack Tan：

If our development power is enough, we are willing to try on various chains. But now our main consideration is whether to benchmark against another exchange or do something that others have not done before. Our choice is the latter.

Shenchao TechFlow: At this Consensus, we noticed that an exchange called SynFutures launched an exchange called Synthia AI, it can perform bullish/bearish operations based on the conversation. I think this may be the prototype of the chatbot you just talked about.

in AI+DeFi thisDirection, in addition to bullish/bearish on an asset, what other feasible scenarios do you think are?

Jack Tan：

I think a very important direction is to customize interfaces.

AI can point out risks based on users ‘transaction history. For example, if someone trades on a large scale, but only uses market order to trade, AI will combine historical data and tell him: You have too many slip points; or if someone has no concept of capital rates, he can ask AI to help him calculate.I think AI’s greater role is to provide advice.For example, before the FOMC meeting, AI can remind users that the trading volume may be large this week, and any corresponding actions may yield good benefits.

Deep Trend TechFlow: Now AI Agents have greatly lowered the threshold for transactions. Do you think AI agents can go one step further and string together a series of actions such as research, suggestions, and execution?

Jack Tan：

Sooner or later, but it’s too early. Could it take another year?although now AI is developing rapidly, but it is far from covering the complex factors that need to be considered in transactions.In this case, I think the best use of AI is to tell you its logic and then implement it if you agree.

Deep Trend TechFlow: There is now a track that is DeFAI, which is DeFi+AI, what do you think of this track?

Jack Tan：

I have always felt that DeFi /blockchain is not for people and is too complicated.

DeFi and blockchain should interact with AI, and then people can leverage them through AI. Everyone is talking about DeFAI now, and I think this is a good trend. When an AI becomes easy enough to use, the popularization of Web3 will not be far away.

However, how to make AI ensure the security of assets while having the private key is an issue to be considered.

Shenchao TechFlow: I want to add that for people who are not familiar with DeFi, for example, if I want to interact with a certain chain or provide liquidity for a certain protocol, DeFAI can tell me what to do, or list various feasible methods. I think this is also a boost for DeFAI to the popularization of Web3.

Because you have a deeper understanding of traditional finance, I would like to know if you have seen something good from your perspective. DeFi+AI Project?

Jack Tan：

I don’t think there is an AI on the Crypto market that I need to use every day.

I may use DeepSeek, GPT, and Grok3 every day, but there is no such AI in Crypto that can provide the same value. But I think it will definitely appear in the next six months.

At the same time, I think this AI It will definitely be born from quantitative companies such as Kronos,Citadel and Jump Trading, just like DeepSeek is fromhedge fundsInstead of Alibaba being born, only companies that are really making money using AI have the ability to produce DeFAI.

Shenchao TechFlow: I want to extend my advice to a question. Why do many quantitative teams make a AI to share their strategies? When more people use the strategy, is there a risk that the strategy will fail?

Jack Tan：

Because this is a win-win situation.

For a hedge fund, more trading volume means more split. Suppose a strategy has a profit of 1 yuan when only you participate, but if 100 people participate, the profit will become 100 yuan. In addition, you can also sell the signal to users, but later, this is another income. At the same time, if a hedge fund runs with its own money, its return risk is higher. And if it was deployed to the market with market money, its Sharp ratio (a measure of risk and return of a portfolio) would become very good.

Deep Trend TechFlow: Let’s go back to WOO. Do you have plans for new attempts/products throughout the WOO ecosystem?

Jack Tan：

In fact, we have been launching all kinds of fun new products. But I think WOO’s current problem is that it is too professional, or too institutional. Next, we will bring WOO closer to individual investors in the market and listen to their real needs.

Macro policies, impact on WOO and the industry

Deep Trend TechFlow: In the last part, let’s talk about the macro. The recent inauguration of Trump is undoubtedly the biggest macro event. What positive/negative impact do you think this event has on Crypto? Is there anything we need to pay attention to?

Jack Tan：

It is definitely optimistic in the long run.

The Trump team is all free-market supporters, which is exactly what Crypto needs. Just like when the policies were very loose in 2017 and 2018, many innovations emerged. Then, with the tightening of policies, many things were restricted. Until now, this wind direction has begun to turn loose again.

But the market has been a little PTSD caused by Gary Gensler and will take some time to recover.

What will happen during this process is not yet known. Just as Trump embarked on a trade war and tariff policy as soon as he took office, causing a decline of more than 20% in traditional financial markets. The cryptocurrency market sometimes has a strong correlation with traditional markets, but sometimes the trend is very independent.

But there is a consensus that if most people are expecting the market to move in one direction, they should be careful at this time.

Deep Trend TechFlow:SEC The lawsuit against Coinbase has been cancelled. What do you think of this matter?

Jack Tan：

This is indeed a positive signal. But I think the most important things now are tariffs, labor and immigration policies, which still have to wait for the Federal Reserve’s response.

Coupled with Elon Musk’s plan to cut spending by 2 trillion yuan a year by the Ministry of Government Efficiency, what is actually cutting is economic growth, right? This could cause the Fed to respond, possibly easing monetary policy even if inflation is high.

Shenchao TechFlow: Recently, everyone is very keen on online PVP, in Binanshort-selling VC Coins, some people think that this trend will continue, while others think that this is only temporary. The market will continue to screen out truly valuable Tokens. What do you think?

Jack Tan：

First of all, I don’t think there is a fixed pattern in a free market. If the coin is loaded and the coin remains empty, it will not be loaded again over time; similarly, if the VC coin remains empty, the VC will not invest again. Everything will change. The reason why it has become like this is because VC invested too much money before,The market takes some time to digest.

As for Meme, I think its cycle is basically over, and I still think the value coin will go further. Meme can make money, but most of them will lose very badly. If WOO users want to trade, we can provide Meme coin, but we want users to know what they are doing and understand the risks involved.

Deep Trend TechFlow: This year is the first time Consensus has come to Hong Kong, and you have participated. What do you think is the importance of the Asia-Pacific market? Will WOO make some strategic changes for the Asia-Pacific market?

Jack Tan：

Currently, WOO mainly faces English-speaking users, but we cannot ignore the importance of the Asia-Pacific region.Hong Kong is becoming more and more open, but now the whole world wants to become the encryption capital. If Hong Kong wants to go further, I think its policies need to be further liberalized. This is not only good for the exchange, but as more and more tradable products are launched, users will ultimately benefit.

The most important thing is the attitude of regulatorsIf a regulator thinks very traditional and is unwilling to analyze competitors, there is likely to be no market in the future.

Shenchao TechFlow: Last question, as Crypto continues to develop, more and more newcomers will enter this market. Do you have any suggestions for these newcomers?

Jack Tan：

We have some great tutorials on Youtube about WOO products, how to analyze the market, and how we think about the environment. However, learning is only one aspect. The most important thing is to try how to open an account yourself, how to properly keep the private key, and so on.

But I believe that Crypto’s entry threshold will continue to decrease with the emergence of new products. This is a good evolutionary process.

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