GuShiio.com Wen| Tech Planet, author | Chen Qiaohui
Tech Planet has exclusively learned that Douyin App has recently tested its AI capabilities to connect to Douyin App, and has opened two super entrances for Douyin App in Douyin App. One is located on the Short Video interface and is in the same column as likes, comments, and forwarding functions; the other entrance is located in the message list of Douyin App.
It is reported that the core logic of this adjustment is to break the separation between AI products and traffic platforms. Previously, although the bean bag App had functions such as dialogue, writing, and image generation, users needed to use it without Douyin, resulting in insufficient use frequency and stickiness. After this opening, Douyin App can not only directly use the mature AI functions in Douyin’s own products, improve the AI capabilities of Douyin’s own products, create an AI ecosystem, but will also introduce greater traffic to the Douyin App.
The relevant person in charge of Douyin told Tech Planet that in the relevant ability test, the main purpose is to provide users with richer AI services.
In addition, Tech Planet has also learned exclusively that there are multiple AI product business lines and services that are being promoted within Byte, including Rubik’s Cube, Jiyi, Xiaohe AI Doctor, Youma, Flinco, etc., covering both C-end and B-end, involving information reading, medical care, programming, basic AI technology and other fields, a super AI product factory has been opened.
It is worth noting that before Douyin connected to the Doubao App, Tencent also carried out similar actions and achieved certain results.
Not long ago, many products owned by Tencent, such as WeChat, were connected to the Tencent Yuanbao App. As Tencent’s core layout in the AI field, Tencent Yuanbao App has taken frequent actions recently. From full access to the DeepSeek model to the launch of Mixed TurboS, support for multimodal parsing, to the realization of WeChat search integration, Tencent Yuanbao has completed it in just a few weeks. Multiple key updates. Especially in terms of the AI search function, Tencent has achieved a strong boost in user traffic through the super portal of WeChat.
On the evening of March 3, Tencent’s AI assistant Tencent Yuanbao surpassed DeepSeek in the free App download rankings of the Apple App Store in China, rising to first place, and Byte’s bean buns ranked fourth.
Whether Douyin connects to the Doubao App or Tencent connects to the Tencent Yuanbao App, it reflects the importance attached by major Internet companies to the application of AI technology in the content ecosystem, as well as the fierce competition for user traffic and usage time.
Douyin and bean buns get through
AI applications are becoming a battleground for military strategists. Tencent Yuanbao topped the list of free App downloads in the Apple App Store in the country, which is undoubtedly a loud signal bomb, announcing that the competition for AI applications among major manufacturers has entered the era of ecological collaboration.
With the help of the super portal of the WeChat ecosystem, Tencent has turned the traffic pool of nearly 1.4 billion monthly active users into fertile ground for the growth of Tencent Yuanbao App. It has achieved a closed-loop port-function-communication operation, demonstrating the great power of ecological resource integration.
This time, ByteDance is also gearing up, trying to get through with its two trump products, Douyin and Doubao, and to work together in depth to open up a path of AI ecological synergy.
From the perspective of user experience, Douyin requires an AI product such as bean buns.
Tech Planet found that the bean bag entrance under test was located in the Douyin Short Video interface and message list.
Picture note: The left is the bean bag in the Douyin message list, and the right is the bean bag entrance located in the Douyin Short Video interface.
Among them, the bean bag entrance in the Short Video interface is more worthy of attention. Because this entrance is located on the right side of the Short Video interface, it is located in the same vertical column as core functions such as avatars, likes, comments, and forwarding, giving a considerable traffic bit, allowing AI and content to have a deeper binding.
From the perspective of product logic, this can meet the immediate needs of users to facilitate knowledge acquisition and strengthen information relevance.
As we all know, Douyin platform has hundreds of millions of video views every day. When users watch various Short Video, they often have many questions. For example, when watching Short Video of tourist landscapes, you may be curious about the historical, cultural and geographical characteristics of the location where you were photographed; when watching science and technology science videos, you may want to further understand the relevant scientific and technological principles. In the past, users had to switch to other knowledge-based applications to query.
Nowadays, with Douyin testing connected to the AI capabilities of bean bags, if users are curious or questioned about things, knowledge, etc. that appear in the video, users can instantly obtain answers without jumping to satisfy their thirst for knowledge.
For example, Tech Planet saw a video about explaining green jujube and apple jujube, but if you want to further understand the differences and related information between the two, you can ask questions through the bean buns in the Douyin to get detailed answers.
The bean buns located in the message list enrich the user’s interaction form on the Douyin platform, expanding the platform from simple video browsing and social chatting to intelligent interaction, increasing the stickiness between users and the platform, and making it convenient for users to communicate. When encountering problems, always seek help from bean buns to make communication smoother and more efficient.
For creators, the bean buns in Douyin have become a right-hand assistant. When creators conceive video scripts, they can quickly generate creative copy with the help of bean bags, and can also use their image generation function to output video covers or materials, greatly improving creative efficiency and content quality, and injecting new vitality into the Douyin content ecosystem.
Overall, Douyin’s key measure to connect Doubao has created a super traffic portal for Doubao. In this way, bean bags can quickly reach a large number of users and integrate AI services into users ‘daily content consumption and social interaction scenarios.
From the perspective of commercial value, the opening of Douyin and Doubao will also increase user duration and traffic. By accessing bean bags on the two core interfaces of Douyin, the user experience and stickiness can be improved, users can stay on the Douyin platform longer, attract more users to use it, thereby increasing platform traffic. More traffic means higher commercial value, laying the foundation for commercial activities such as advertising and e-commerce bringing goods.
In addition, the access to bean buns provides Douyin with the possibility to explore new commercial monetization models. For example, based on intelligent recommendation of bean bags, we can carry out services such as knowledge payment and precise e-commerce recommendation to expand business boundaries and create more sources of income.
Build a super AI product factory and promote multiple AI products and businesses
A bit of technical director told Tech Planet that in the end, the competition for large models will still fall into product applications. Only through products can the value of the models be passed to users and the connection between technology and the market can be achieved. At present, this time is up.& rdquo;
Tech Planet learned that since the second half of last year, multiple business units are intensively building AI capabilities, engaging in information, medical care, network services, AI basic technologies and other fields, trying to build a super App factory in the AI era.
Among them, one is Rubik’s Cube, which focuses on AI information apps. This product was developed by the Doubao team and completed in September last year. It has not yet been launched.
The background of product creation is the current era of information explosion. There are a large number of information products, but there are relatively few ones that can accurately and efficiently meet user needs.& ldquo; Rubik’s Cube knows that it can use AI technology to deeply mine and intelligently screen massive amounts of information.
In addition, users of traditional information platforms often face the problem of information overload, and a lot of irrelevant content interferes with effective information acquisition. However, Rubik’s Cube knows that through AI algorithms, it can accurately push users ‘real feelings based on multi-dimensional data such as user browsing history, interest preferences, and search records. Interested and valuable information greatly improves the efficiency of information acquisition.
Illustration: Rubik’s Cube knows about the App promotion page.
There is also a business called Flinco, whose Chinese name has not yet been determined, or named Feiling, which changes the traditional construction model of office and campus networks through innovation. It is reported that Flinco is a standard service and supports a subscription payment model. It cooperates with GenAI-based operation and maintenance capabilities to simplify the complexity of network construction and operation and maintenance, improve the elasticity and flexibility of network use, and at the same time reduce IT costs and help network construction and operation and maintenance are more adaptable to the rapid development and changes of customer business.
In addition, Xiaohe Health, a medical business owned by Byte, has also begun to transform AI and create a large model product for Xiaohe AI doctors. Tech Planet learned that Doctor Xiaohe AI is a large model product for medical and health AI that provides 24-hour free real-time and professional health consultation services. Currently, the service of the same name has been quietly launched in the Douyin App.
In addition to the above products and businesses, Byte also has a number of projects waiting to be launched, including an AI tool product Jiyi, and an AI programming product Youcode.
Compared with other major Internet companies, it can be said that Byte has demonstrated strong ambition and strength in this round of AI competition. The strategic layout of building a super AI product factory has gradually emerged. It has built a diversified and all-round AI ecosystem through the layout of AI products and businesses in multiple fields.
Byte AI chess game, what is the odds?
In the smoke-filled battlefield of AI applications, every move of ByteDance has attracted much attention.
Relying on the collaboration between WeChat and Yuanbao, Tencent took the lead in taking the lead in ranking free App downloads in the country’s Apple App Store, and then ByteDance made adjustments accordingly.
On the one hand, to speed up the organizational structure adjustment of the big model team, Wu Yonghui, former vice president of Google DeepMind, joined Byte as the head of basic research of Seed, the big model team. Wu Yonghui is mainly responsible for AI basic research exploration work, partial basic research, Zhu Wenjia is mainly responsible for model application-related work, partial model application, both of whom are in the Seed department and report to Byte CEO Liang Rupo. On the other hand, it pioneered Douyin’s access to bean buns and deployed AI products on multiple lines in an attempt to build a super AI product factory.
Despite many adjustments, Byte’s competitors have also made major moves recently. For example, Ali issued an announcement saying that it plans to invest at least 380 billion yuan in the next three years in three areas: infrastructure construction for AI and cloud computing, AI basic model platforms, AI native applications, and AI transformation and upgrading of existing businesses.
In addition, Apple has also reached a cooperation with Alibaba Group to jointly develop artificial intelligence functions for iPhone users in China. Apple’s AI service Apple Intelligence will integrate the image search, text rewriting and other capabilities of the Tongyi Thousand Questions Model.
Another major manufacturer, Baidu, plans to invest more than RMB 11 billion in its cloud and AI infrastructure after acquiring YY Live Broadcast.
There are no bystanders in this AI battle. In addition to the technology itself, the final winner lies in the creation of ecology.
