The popularity of BROCCOLI’s currency is not only a renaissance, but also closely related to the recent $LIBRA and “charity rescue”.
Author: Penny
On the afternoon of February 18, the already silent narrative of “CZ’s Dog” suddenly became active. A new $BROCCOLI was released at around 6 p.m., which rose rapidly in a short period of time. The market value was quickly cleared to 50M within an hour and a half. The current market value is stable at around 10M. The explosion of this coin is not only about the Renaissance, but also closely related to the recent $LIBRA and “charity rescue”.
Event background: CZ’s “Broccoli Night” and Meme Coin Carnival
After CZ announced the name of its pet dog “Broccoli” on February 13, dozens of Meme coin projects with the same name quickly emerged on BNB Chain, with a market value exceeding US$400 million. This naming is not only due to its similar pronunciation to “blockchain”, but also due to the community’s enthusiastic pursuit of CZ’s personal influence, forming the speculative spectacle of “Broccoli Night”. However, behind this carnival lies giant whale manipulation, community fragmentation and trust crisis.
Charity activities and CZ’s admission: From the Argentine President’s coin issue to the “Love Airdrop”
The cause of the incident also dates back to the issuance of coins by Argentine President Milei. A large number of currency investors suffered large losses. Therefore, a college student KOL spontaneously launched a US$50,000 charity dinner assistance plan on BNB Chain, which is open to all victims. Compensation (college students first). Subsequently, CZ expressed support for this project, transferred 150 BNBs (approximately US$100,000) to the KOL’s public charity address, and cooperated to launch the “BNBCHAIN stablecoin Love Airdrop for $LIBRA Losses.” However, this good act unexpectedly became the “trigger” for the giant whale’s manipulation-the donation address announced by CZ was regarded by speculators as an “official endorsement signal”, triggering a new round of Meme coin hype.
After the address of CZ’s donation was announced, according to Aunt Ai’s monitoring, one person was in BROCCOLI (0x6d5… 714), an investor who made a profit of US$460,000, created a new token BROCCOLI (0xa14… aab) and transfer 150 BNB and the token to CZ’s donation address. Specific operations include: creating new tokens 13 minutes after CZ announced the donation address, transferring 80% of the token supply (approximately 797 million coins) to the CZ address 2 minutes later, and clearing all remaining tokens ending in 714. Tokens, and transferring the profitable 150 BNB to CZ’s address again. The actual market value of the new token is approximately US$7 million, which is 20% of the displayed market value. Currently, this investor holds 10.62 million tokens as a developer address, making it the largest holder of this token.
After the new token with the tail number aab dev stabbed the old token with the tail number aab, the giant whale in the 714 community also began to fight back. At 19:50 that night (UTC+8), 10 million 714 tokens were transferred to CZ’s address. The market value of the 714 token also rose from US$96M to US$126M in a short period of time, but the market value then fell back and is currently stable at around US$70M. This behavior is not only a community protest against the new token, but also exposes the nature of “market value management” in the Meme coin ecosystem that relies on the giant whale game.
Although CZ has repeatedly emphasized that “no Meme coins have been issued,” CZ once issued a document after the “Broccoli War” stating that in the process of diverting money to BNB Chain, due to a lack of understanding of the meme issuance process and community operations, it has brought many retail investors. I am very sorry for the negative impact, and promise to improve the performance of BNB Chain and formulate Meme coin incentive policies. However, its social media dynamics and the disclosure of donation addresses objectively provide speculators with hype material. There are more than 100 “BROCCOLI” tokens with the same name on BNB Chain. Binance Web3 Wallet even listed the top four market value items in the “CZ s Dog” column on the first day (currently closed), which also highlights the platform’s acquiescence in traffic dividends.
In addition, in this incident, the giant whale harvested retail investors through information gap, liquidity manipulation and community sentiment. The so-called “decentralized community consensus” became a capital game, which also highlighted the “refining ground” nature of Meme coins.
The “Battle of Broccoli” is not only a microcosm of Meme coin speculation, but also reveals the fragility of the cryptocurrency market in the midst of fanaticism-when charity becomes a hot spot for speculation, and when community consensus becomes a bargaining chip for the giant whale, the industry urgently needs to build a healthier ecological base from the technology, governance and regulatory levels. “When you try to make money quickly, you often lose money. When you donate money, you get more in return.” This is CZ’s emotion in response to the donation incident. CZ’s speech and BNB Chain’s upgrade commitment may be the starting point, but the real change still needs time to verify.